Shutterstock2019年色彩趋势：探索世界上最流行的色彩

By Eleanor Innis，中文编译：CMF设计军团Diudi，有部分改动

色彩是世界通用的语言，是视觉世界的一种动态力量，它给我们所看到的一切都赋予了生命和意义。色彩的呈现会影响我们的情绪，人们对于各种色彩都有本能上（生理方面）、情感上（心理方面）及文化上的反应。

Color is a universal communicator, a dynamic force of the visual world that brings life and meaning to everything we see. It affects how we feel, too. Humans have instinctive, emotional, and cultural reactions to colors across the spectrum.

在Shutterstock（全球领先的技术型公司，提供高品质资源、工具和服务的创意平台），做的任何事情中都有色彩存在，从经典的黑白图片到多色插图，收藏包含了你能想到的所有色调。通过将像素数据与图像下载数据相匹配，Shutterstock已经确定了全球流行的三种增长最快的颜色（UFO Green、Plastic Pink、Proton Purple）。从日本的薰衣草红到英国的梅花，这些色调向我们展示了全球不同地区的当地特色。

At Shutterstock, color is in everything. From classic black-and-white images to multi-colored illustrations, collection contains every hue imaginable. By matching pixel data with image download data, Shutterstock has identified three of the fastest growing colors in global popularity. From Japanese lavender to English plum, these hues show us the local characteristics of different parts of the world.

目前CMF设计军团成立了产品色彩交流微信群，诚邀设计师及对色彩爱好者们加入，加群主微信13480805861，备注“色彩”，加入产品色彩交流微信群，与行业人士一同交流。

全球流行的三种增长最快的颜色

在任何一个季节，我们喜欢的颜色反映的不仅仅是时尚潮流、家居装饰或设计——它们代表了我们的文化时刻。清新的罗宾蓝（源自一种美国罗宾鸟蛋的颜色）或浅色的奶油黄，让人们在一场动荡的十年战争后感到平和和安全。

The colors we love in any given season reflect more than trends in fashion, home decor, or design – they represent our cultural moment. Take the subdued, pastel shades of the ‘50s. Clean robin’s egg blue or pale, pat-of-butter yellow gave people a sense of peace and safety after a tumultuous decade of war. The natural greens and browns of the ‘70s aligned with the growing conservationist movement, and the first Earth Day.

1. UFO Green

这种明亮的绿色让人联想到郁郁葱葱的乡村，以及一排排旋转的二进制代码(类似于《黑客帝国》)。它既是自然的又是超自然的，它的名字反映了它超凡脱俗的特质。

This bright green evokes lush countrysides alongside whirling rows of binary code (a la The Matrix). It’s both natural and supernatural, with a name that reflects its otherworldly quality.

2. Plastic Pink

这种火红的粉色让人想起某种标志性的玩具，但在某种意义上有了全新的强度。它是一种带有深度的色调，好似捕捉到了夜晚城市的电光。

3. Proton Purple

想想嗡嗡作响的霓虹灯招牌，嗡嗡作响的设备，振动的手机。这种鲜艳的紫色代表了我们日常生活中显而易见的积极因素。

Think buzzing neon signs, humming devices, vibrating phones. This vivid purple represents the palpable positive charge of our daily lives.

尽管这三种色彩已经有广泛的代表性，但通过追踪世界各国的颜色上升趋势。从日本的薰衣草腮红到英国的李子紫红色，这些色彩向我们展示了世界各地的地方特色。

While these three colors have universal appeal, we also tracked colors on the rise in countries around the world. From lavender blush in Japan to plum in the U.K., these hues show us local favorites in every region of the globe.